Also known as Trade exhibition or Expo’s have been defined by Wikipedia as ‘An exhibition organized so that companies in a specific industry can showcase the latest products & services, meet with (existing and potential) industry partners and customers, study rival activity and examine recent market trends and opportunities. (Paraphrased).
Trade shows are unique particularly for the fact that they are usually ‘Niche’ and positioned to extoll, support, promote and trigger existing and new B2B client/partnership opportunities.
Why Tradeshows Are the Perfect Way to Stay Ahead of the Competition.
A Properly Organised Trade show can in our opinion, significantly reduce the amount of networking and market research (with its associated costs) required in the span of a business year, for the success of any organization reliant on strong B2B partnerships. You can quite literally hold 80% of the core meetings you need with your new/existing suppliers over the course of 2-3 days and in 1 location! How cool is that?
With over 100 Trade Shows held yearly in sectors from Blockchain, Digital Health, Wearable Technology, Fashion, Homewear, and More. There’s something for everyone. Trade shows in the U.K are typically scheduled Months ahead giving attendees ample time to plan travel, accommodation, and B2B meetings.
If You would like to find out what’s on in your sector( UK Only), check out export at www.expocart.com for a comprehensive list of trade shows happening all through 2020.
Some of our FAVES include:
The Spring Fair – The UK’S No.1 home and gift show for the retail industry. The Spring Fair is truly a veritable treasure mine! We know it says home and gift show on the cover but honestly, there’s always so much more unexpected finds in sectors like fashion, FMCG, and retail solutions. We can promise you constant pleasant surprises. You can find them here at www.springfair.com to plan your next visit.
Pure London- Arguably the most anticipated fashion trade show in London, Pure London is held bi-annually and showcases retail and wholesale fashion brands from all over Europe, Asia, Africa and Beyond! It’s always worth a visit. Find them at www.purelondon.com
The Baby Show- One of the UK’s leading pregnancy & parenting expos typically holding annually in 3 different locations across the Uk. We love them because… Well, we are a bit Baby Crazy 🙂 but, also because they are always packed full of industry experts, thousands of brands, handy advice and just a really relaxed, fun atmosphere. Plus with dates spread across the year its easy to catch a show. Find them here www.babyshow.co.uk
FINAL NOTES
We will go into more detail on how to prepare for attending Trade shows in a way that guarantees you leave with RESULTS each time in a different Blog Post- Stay tuned! In the meantime plan to attend at least One Trade Show in the Uk this year! Your Business will thank you for it! We advise you to make travel plans a minimum of 3 months prior to any event you are looking to attend, most expo organizers are willing to help with travel and accommodation information if you shoot them an email.
Feel free to send us an email if you need help at any point. We will be happy to point you in the right direction.
Until Next Time.
Stay Fabulous,
Team Ukbusinessshopper.
